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Google Reporting and Analysis Exam Practice Test Sample Questions:

1. Joe is reviewing the results of his Google Analytics for a large website profile. In this profile, Joe has created eight goals but the data is time consuming to view and make use of. What tool, within Google Analytics, can Joe use to make a better sense of the data he has collected?

A) Data Manager
B) Filter Manager
C) Analytics Manager
D) Website Profiler

2. Joan is about to enroll in the Google AdWords for her travel agency for her European business. She wants to target clients throughout Europe using English, Spanish, French, and Flemish ads. Which of the following is the best advice you could offer Joan about Google AdWords, to target multiple languages?

A) Create four campaigns - one for each language.
B) Create four ad groups - one for each language.
C) Create four ads - one for each language.
D) Use English only, as it's the most common of the four languages she's targeting.

3. You are a Google AdWords consultant for a company that sells their software online. Your client is using Google AdWords for search and as part of the Google Content Network. Your client also uses your services for SEO. Today you meet with your client and they would like to add a way to track and learn how users are interacting with their websites. What solution, of the following, would be best for your client's objective?

A) Google Conversion Tracking
B) Google Sponsored Listing
C) Google AdWords Editor
D) Google Analytics

4. What Google tool would a webmaster prefer to use if they are getting lots of web traffic to their website but they want to convert even more customers?

A) Google AdWords
B) Google Analytics Benchmarking Service
C) Google Analytics
D) Website Optimizer

5. Which of the following is a keyword used to eliminate unwanted clicks?

A) Negative keywords
B) Positive keywords
C) Eligible keywords
D) Ineligible keywords

Solutions: