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Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Analytics Dashboard Design20%- Design and build CRM Analytics dashboards
  • 1. Describe the use cases for Visualforce and Lightning components
  • 2. Use Lenses and Dashboards
  • 3. Apply design best practices
Analytics Dashboard Configuration25%- Configure dashboards
  • 1. Configure bindings
  • 2. Set up dynamic dashboards
  • 3. Apply query filters
Security10%- Determine security and sharing settings
  • 1. Describe how Salesforce security is applied in CRM Analytics
  • 2. Implement row-level security
Data Layer25%- Implement and configure the right data transformations
  • 1. Use Data Prep actions
  • 2. Identify and resolve data sync issues
- Identify the right data sources and data flows for CRM Analytics
  • 1. Describe use cases for Data Prep (Dataflows and Recipes)
  • 2. Define datasets
  • 3. Describe how Salesforce objects map to CRM Analytics
Einstein Discovery20%- Implement Einstein Discovery
  • 1. Integrate predictions into CRM Analytics dashboards
  • 2. Configure and deploy Einstein Discovery models
- Describe Einstein Discovery concepts
  • 1. Identify the use cases for Einstein Discovery
  • 2. Explain the model building process
  • 3. Interpret model results

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

1. What are various ways to incorporate blank space in a CRM Analytics dashboard?

A) Use the "Fine" row height option in layout properties, and use blank rows,Use the "With Spacing" row height property.
B) 1. Use the "Cell Spacing" layout property.2. Increase the dashboard granularity via columns, and use blank columns.
C) 1. Increase the dashboard granularity via columns, and use blank columns.Use pages to break content into multiple tabs.


2. Universal Containers (UC) has a "Sales Manager" dashboard. UC has a compare table that has multiple groupings and columns added showing the Total and Subtotals of the numeric values. A consultant is asked to add additional groups to enhance details about UC's customers.
Which feature should the consultant use to make the navigation of the compare tables easier for the end user?

A) Select the Enable Expand or Collapse option from the table properties.
B) Scroll to the very end to see the details.
C) Create the table using SAQL query to accommodate this and make It user friendly.


3. Exhibit.

Universal Containers has a dashboard for sales managers to visualize the Year Over Year (YoY) growth of their customers. The formula used is:
YoY = [(This Year - Last Year) / Last Year] %
Based on the graphic, when there is not an account in the Last Year column, the YoY Growth shows null results. The sales managers want to replace it with 100% value.
What is the correct function to use?

A) substr()
B) coalesce()
C) replace()


4.
Which timeseries statement will fix the query?

A) q = timeserles q generate 'sum_Sales' as 'Forecasted_Sales' with (length=12,dateCols=("Date_Year',
'Date_Month', "Y-M"), partition='Region');
B) q = timeseries q generate 'sum_Sales' as 'Forecasted_Sales' with (dateCols=('Date_Quarter',
'Date_Month', "Q-M"), partition='Region', ignoreLast=true);
C) q= timeseries q generate 'sum_Sales' as 'Forecasted_Sales' with (dateCols=('Date_Year', 'Date Quarter', "Y-Q"), partition='Region', seasonality=4);


5. Universal Containers has a dashboard for sales managers. They need to visualize the percentage of their opportunities in the pipeline in a Gauge chart. They want to customize the chart to keep track if they are below or beyond the target.

Which widget parameters should a consultant use?

A) Reference Line, Angle, Range Values
B) Range Values, Angle, Conditional Formatting
C) Reference Line, Markers, Conditional Formatting


Solutions:

Question # 1
Answer: B
Question # 2
Answer: A
Question # 3
Answer: B
Question # 4
Answer: A
Question # 5
Answer: C

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